Powdered Milk
Take Baby Formula as an example of an action with in some cases did not work out as planned. Aid organizations in Africa, concerned that nursing mothers with Aids would pass on the disease to their babies were given donations of powdered milk.
However when they discovered that the milk and feeding bottles had been dumped some distance away they realised that for a mother to be seen feeding her baby with a bottle would be interpreted by the local community that she had been diagnosed with Aids.
